Wholesale & Distribution

Australian wholesale purchasing & distribution

Wholesale purchasing.Distribution built around your brand.

We purchase branded consumer products in volume and distribute them to our retail and online channels across Australia.

Volume purchasingClear trade termsBrand protection
Our distribution model

Australia-wide

Distribution capability

01

Volume-led

Wholesale purchasing

02

Direct

Brand relationships

03

Distribution capability

A structured route from supplier to customer.

CB Wholesale combines disciplined purchasing with considered distribution. Every relationship is built around clear commercial terms, documented supply and consistent communication.

National distribution

Products supplied to retail and online channels across Australia.

Volume purchasing

Planned purchase orders structured around agreed trade terms.

Brand relationships

Direct communication with brands and authorised distributors.

Our distribution model

Clear handoffs. Controlled standards.

We connect approved supply with relevant channels while protecting the commercial and presentation standards agreed with each partner.

Documented sourcing

Products are purchased from brands and authorised channels with supporting documentation retained.

Brand protection

Pricing, positioning and presentation requirements are treated as operating standards.

Clear reporting

Partners receive direct communication and practical updates throughout the relationship.

Account ownership

A consistent point of contact manages terms, orders and ongoing supply conversations.

How we work

From first conversation to ongoing supply.

  1. 01

    Assess

    We review the range, category, trade terms and distribution objectives.

  2. 02

    Agree

    Pricing, minimums, payment terms and brand requirements are confirmed in writing.

  3. 03

    Purchase

    Orders are placed, documented and settled against the agreed terms.

  4. 04

    Distribute

    Products move through suitable retail and online channels with ongoing communication.

Category focus

Consumer Brand products with repeat demand.

We assess each range on its fit, documentation, commercial terms and suitability for the channels we supply.

Beauty & Personal Care

Established and emerging products positioned for considered distribution.

Discuss your range

Health & Wellness

Quality consumer ranges supported by clear sourcing and documentation.

Discuss your range

Everyday Consumer Goods

Practical products suited to repeat purchasing and broad consumer demand.

Discuss your range

Trade standards

The fundamentals of a dependable account.

We focus on the disciplines that matter to suppliers: agreed terms, authentic stock, prompt payment and a clear point of contact.

Volume ordersRepeat purchasingPrompt paymentDocumented stock

We source directly from brands and authorised distributors, with trade terms and documentation recorded for every order.

Repeat supplyAgreed terms

Trade enquiries

Start a distribution conversation.

Tell us about your company, product range and commercial objectives. Our team will review the details and respond directly.